Events

Amadeus for Destinations

Amadeus for Destinations - proud sponsor of Fitur 2019
Hall 10, Stand #10A03
23-25 January | Madrid

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Amadeus at Fitur 2019

In today’s digitized world, Destinations and tourism organizations are seeing tremendous opportunities to better understand and optimize their tourism strategies throughout the year. Amadeus for Destinations is helping Destinations to maximize each new opportunity by providing the right combination of relevant travel data and global advertising reach so you can target you ideal visitor and engage with them at every stage of their journey – from dreaming to experiencing your destination.


Event information

This year Amadeus for Destinations is a proud sponsor of FiturTech - techYdestino (Hall 10B).

Alex Luzarraga - Head of Travel Audience and Destinations, Ramón Sanchéz – Sales Director Amadeus for Destinations APAC and Resellers and Sandro Cuzzolin – Global Sales Director, Travel Audience, are participating in three panels discussing how technology-driven innovation is helping destinations to optimize their strategies, attract their ideal visitor and sustainably grow their arrivals.

Event Panels

Following you will find the information about the Amadeus participation in the speakers panels at Fitur 2019. Please note that all presentations will be in Spanish.

Talk to us

If you’d like to find out more about how Amadeus for Destination and travel audience can help your destination to achieve your tourism goals, schedule a meeting with one of Sales Managers by filling out the form below. See you in Madrid!

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Speakers

Christian Busch

Alex Luzarraga

Head of Travel Audience and Destinations

His professional career started in Novartis (Paris). Between 2006 and 2011, Alex participated in a number of different start-up ventures. He directly collaborated to the expansion of the Hospitality business in PortAventura and rejoined Amadeus in September 2011. Alex Luzarraga has been Vice President, Corporate Strategy of Amadeus from September 2011 until December 2018 and a member of the Executive Committee. Since January 2019, he is Head of Amadeus Travel Audience and Destinations, focusing on new technologies for digital marketing and data monetization for the travel industry.

Jerry Hu

Ramon Sanchez

Sales Director Amadeus for Destinations APAC and Resellers

With more than 30 years of experience in the travel industry, he has held various managerial positions within relevant companies in the sector. After starting his professional career at Iberia Airlines and becoming the Marketing & Commercial Director at Amadeus Spain, he moved to the HQ Amadeus as Senior Manager for Key Accounts in the WEMEA Commercial Strategy Team. In 2016 he joined the Travel Intelligence Team as Head of Sales for the DMOs segment and since January last year he is the Sales Director for APAC and Resellers in the Amadeus for Destinations Team.

Petra Euler

Sandro Cuzzolin

Global Sales Director, Travel Audience (an Amadeus Company)

Sandro Cuzzolin creates unique data-driven advertising solutions to help DMOs to inspire, convert and welcome millions of travelers. Sandro is also a visiting instructor at the Rouen Business School, France and at the Goethe University in Frankfurt, Germany, where he teaches online travel advertising and big data solutions for destinations.

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